Introduction

DeGrate + Co is a private healthcare practice and consulting firm specializing in behavioral health, wellness, education, consulting, and advocacy. Their work centers on helping individuals and organizations maximize what matters most you, while removing barriers to meaningful progress.

Grounded in evidence-based science and guided by compassion, DeGrate + Co offers coaching, consulting, medical advocacy, psychotherapy, and mental health medication management. Their mission is to take fear out of healthcare and place thoughtful, accessible solutions within reach.

The Concept

The DeGrate + Co identity was designed to feel timeless, steady, and quietly authoritative reflecting the level of trust and credibility required in behavioral healthcare. The visual direction balances structure with softness, creating a presence that feels confident without being intimidating.

At the center of the system is a mirrored D + G monogram, symbolizing trust, balance, and reflection, an intentional nod to the collaborative relationship between provider and client. Paired with a refined serif logotype and a deep green and dark navy palette, the identity communicates stability, professionalism, and calm. Together, these elements support DeGrate + Co’s mission to create fear-free care and place grounded, thoughtful solutions within reach.